AEML leads in Schiffli embroidery, setting the standard in Pakistan.As the only company offering both multihead and Schiffli embroidery services we are the top choice for premium quality and innovation.
At AEML, we prioritize employee growth and well-being, driving exceptional quality through advanced processes. Our commitment to education, sustainability, and community welfare ensures success benefits everyone.
Our Vision
Enriching the fabric of society, ONE STITCH AT A TIME
Our Mission
We are a community of professionals with shared values striving to be market leaders in providing exceptional textile products and services.
Our Journey
Founding Vision
1972 – 1980
In 1972, Ali Embroidery Mills embarked on its odyssey with just two embroidery machines. By 1978, driven by relentless passion and burgeoning demand, our capacity flourished twofold.
Overcoming Adversity
1980 – 1988
The Iran-Iraq War in the early 1980s challenged us, but we adapted, leading to Bareeze’s launch in 1984. The 1988 floods caused a three-month factory shutdown, testing our commitment to integrity and perseverance without flood insurance.
Expansion and Leadership
1990 – 2010
In 1992, we expanded our capacity by 50% with a new factory, reflecting our growth and ambition. By 2010, AEML became the country’s largest Schiffli production facility, solidifying our leadership in the textile industry.
Leadership and Welfare
2010 – 2013
By 2010, AEML became the country’s largest Schiffli production facility. In 2012, we advanced with multihead embroidery machines, and in 2013, we launched a workers’ pension fund to support employee welfare.
Resilience During COVID-19
2020
During the COVID-19 pandemic, we faced unprecedented challenges but upheld our commitment to our employees by avoiding layoffs and ensuring full salaries, even delivering them to homes. We also paid contractors in full, demonstrating our dedication to our workforce and community.
Innovation and Excellence
2024
By 2024, AEML had upgraded to 33 state-of-the-art Schiffli machines and 114 multihead machines, maintaining our position at the forefront of the industry and continuing our tradition of excellence.
Our Values
At AEML, our values guide everything we do. Our commitment to excellence ensures every product meets the highest craftsmanship standards.
Excellence
Strive for excellence 360 plus in every stitch
Innovation
Embrace creativity and continuous improvement.
Integrity
Conduct business with transparency, honesty and ethical standards.
Teamwork
Collaborate and support each other to achieve common goals.
Stakeholders Centricity
Deliver exceptional experiences and value to stakeholders.
Community
Promote community well-being with a focus on CSR and accountability.